Research: questionnaire

Questionnaire

What is the importance of primary research?

Primary research are informations collected through questionnaires, surveys, internet forums or interviews, this allows the researcher to get know their target audience better. the primary information i collected allowed me to  understand who my target audience are and what are their preferences, i now know who would watch my thriller, why and how it would impact them and what i should include to make it even better. so the importance of primary research is that it gives you broad understanding of your target audience through the information gathered and gives you an idea of what would be suitable for them.
Who did you ask why?

for my questionnaire i asked 30 people in total, 15 males and 15 females aged 12 and above. I tried to get different views from different age groups so that i can make a good judgement of what genre, theme and audience i want my thriller to be for and to get the right response.

Example of your questionnaire uploaded

conclusion

The research has helped me with useful information about my target audience and on deciding what sub genre, theme, iconography and characters i should include to meet their expectation.